Hab Bash Bandana
When GCG Marketing rebranded to Agency Habitat, the company wanted to throw a party to celebrate their new chapter. With that, Hab Bash was born. I was tasked with creating a bandana that would be passed out to guests at the party. The design features monoline illustrations with American traditional vibes.
Bandana created at Agency Habitat as an Associate Art Director
Bandana design
When designing the bandana, I wanted each element to either hint toward Agency Habitat, Fort Worth, the party or Texas. The panther resembles Panther City District (where Habitat’s office is located), the martini hints to the open bar, the cactus plays off of Hab Bash’s theme, the city skyline is Fort Worth’s, the flowers are Texas wildflowers and, lastly, the rope border eludes to western lassos.
Project credits
Associate Digital Creative Director / Rolando Guerrero
Art Director / Jill Darrow
Photographer / Pamela Peck
Screen Printer / Morgan Mercantile in Fort Worth, TX